Job Description
Location
Name of Facility : Marian High School
Address 7400 Military Ave
Omaha, Nebraska
68134
Submitted By
Name : Susan Rosenlof
Email : srosenlof@omahamarian.org
Description
Department: Marketing and Communications
Reports to: Director of Marketing and Communications
Principal Duties and Responsibilities
Content Creation & Storytelling
● Lead the social media strategy, with a focus on creating brand awareness and differentiation.
● Understand the audience journey to identify content gaps and opportunities.
● Develop and produce photos, videos and graphic design assets for use across all delivery channels.
● Support the creation of graphic design materials for admissions, advancement, and
special events.
Digital & Social Media Management
● Identify target audiences, market trends and competitor activities to inform creative development.
● Manage and grow the school’s social media presence (Instagram, Facebook, X, LinkedIn, TikTok) with a consistent voice and visual identity.
● Plan and schedule posts to align with the communications strategy.
● Supervise Be.Marian (Marian’s recruitment-focused account) and strategize with a team of student content creators and the recruitment director to capture the daily life of a Marian girl and showcase the vibrancy of the community.
● Serve as a resource to sub-account managers.
● Monitor engagement and respond to comments/messages.
● Track, analyze and report content performance metrics (website traffic, social media engagement, email open rates) to inform future content strategies.
Brand Stewardship
● Ensure all content reflects the identity, mission, and values of Marian.
● Maintain an organized and accessible digital asset library of photos and videos for use
across all digital and print materials.
● Follow Marian’s brand standards, digital media policies, and the AP Style Guide to
maintain consistency in tone, messaging and visual presentation.
Collaboration & Events
● Partner with academics, athletics, recruitment, advancement and alumnae to tell stories that support enrollment, fundraising, and community engagement. Ideate and contribute to strategies across platforms and departments.
● Attend and document key school events (e.g., liturgies, performances, athletic games, service projects, alumnae gatherings).
Requirements
Knowledge, Skills, and Abilities ● Proficiency with photo/video editing tools (e.g., Adobe Creative Suite, Canva, Cap Cut, or Final Cut Pro, or similar).
● Experience with a DSLR camera.
● Strategic understanding of social media platforms and analytics.
● Ability to manage multiple projects and meet deadlines.
● Creativity and an eye for visual detail.
● Excellent writing, editing, and storytelling skills.
● Proactive, assertive, collaborative and resourceful.
Education and Experience ● Bachelor’s degree in graphic design, communications, marketing, journalism, digital
media, or a related field.
● 5+ years of experience in content creation and social media management.
Job Tags
Full time,