Job Description

TITLE: Content Engagement & Social Assistant (Gameday Focus)

POSITION TYPE: Part Time, Non-Exempt

COMPANY: Sharks Sports and Entertainment, LLC

LOCATION: San Jose, CA

REPORTS TO: Manager, Content Engagement & Social

POSTING DATED: November 25, 2025

PAY RANGE: The pay rate for this role is $25 per hour

Actual base pay will be determined based on permissible factors such as transferable skills, work experience, market demands and primary work location. The base pay range provided is subject to change and may be modified in the future.

Position Overview

The Content Engagement & Social Assistant is part of our vision to pioneer the future of sports and entertainment and plays a crucial role within Sharks Sports & Entertainment’s (SSE) Brand function. This part-time position supports in delivering real-time, high-quality, and high-impact digital storytelling on every San Jose Sharks gameday and other special content projects, both remotely and onsite at SAP Center.

This role focuses heavily on the planning, creation, and execution of live digital content across social media, web, and mobile platforms. The Content Engagement & Social Assistant helps bring the Sharks brand to life in the moments that matter most, ensuring fans around the world experience the energy, emotion, and excitement of Sharks hockey. This position requires strong instincts for live sports coverage, a polished grasp of social media best practices, and the ability to operate confidently and quickly under pressure during fast-paced events.

Essential Duties and Responsibilities:

Gameday Coverage & Live Execution

• Support the full execution of Sharks gameday content across X, Instagram, Facebook, TikTok, and other platforms, pregame, in-game, and postgame.
• Capture and publish real-time content from arena locations (when onsite), including warmups, key moments, fan energy, behind-the-scenes access, and post-game storytelling.
• Assist with remote gameday coverage when not onsite, ensuring high-quality publishing, timely updates, and accurate real-time reactions.
• Draft, publish, and adapt live social copy that reflects brand tone and enhances fan engagement.
• Help execute content plans that accompany live games, team announcements, breaking news, and special theme nights.

Operations & Channel Support

• Support real-time monitoring of fan sentiment, league trends, and social conversations to identify engagement opportunities.
• Collaborate with Creative & Production teams to ensure assets (graphics, videos, animations, photography) are properly prepared and optimized for each platform.
• Assist with same-day or next-day reporting on gameday performance, highlights, and audience insights.
• Contribute to content planning and ideation for upcoming games, special events, and tentpole moments throughout the season and beyond.

Collaboration & Culture

• Work collaboratively with the broader Content, Creative, Marketing, and Game Presentation teams to ensure unified storytelling.
• Uphold editorial standards, tone of voice, and fan-first storytelling of the Content Strategy across all published content.
• Embrace SSE’s culture of creativity, agility, and innovation, especially in high-pressure, real-time environments.

Minimum Qualifications

• 2-4 years of experience in social media, marketing, communications, or digital content creation; experience covering live sports or working in sports & entertainment strongly preferred.
• Bachelor’s degree preferred.
• Demonstrated experience creating content in real time, especially within fast-paced or live-event settings.
• Strong understanding of major social media platforms, real-time engagement strategies, and platform-specific best practices.
• Ability to stay calm, make decisions quickly, and adapt in dynamic, high-energy environments.
• Working knowledge of social media culture, sports internet trends, jargon, and platform features.
• Experience with digital publishing/CMS systems; basic HTML familiarity is a plus.
• Proficiency with Adobe Creative Suite (Photoshop, Illustrator, Premiere, or similar) preferred.
• Excellent written and verbal communication skills, with an ability to shift tone for different platforms and audiences.
• Highly organized, detail-oriented, and able to manage multiple tasks simultaneously.
• A proactive self-starter who brings forward new ideas, solutions, and creative concepts while keeping management informed.
• Comfortable working evenings, weekends, and holidays as required by the NHL game schedule.
• Proficiency with Microsoft Office and general digital tools.

Physical Requirements

• Ability to sit, stand and utilize a computer for extended periods of time
• Communicate via phone and email with a variety of individuals
• Ability to bend at the waist, reach overhead and lift up to 15 lbs with or without accommodation
• Physically navigate stairs and catwalks at SSE facilities during normal work hours and events with or without accommodation
• Ability to work occasional extended hours including nights, weekends, holidays (all with advance notice)
• May be required to travel to other company locations
• May be required to attend conference, events, and training sessions within Bay Area or in- or out-of-state locations.

What We Offer

• Competitive compensation
• Complimentary or discounted sports and concert tickets
• Other League & partner discounts
• Central office location in downtown San Jose at the heart of Silicon Valley; convenient access to Caltrain, VTA, major freeways and free parking
• An inclusive culture which values diversity of background and a passion to improve our SSE’s commitment to change with impact on our community and industry

This position is not eligible for U.S. work authorization sponsorship.

Summary:

Born in 1991, Sharks Sports and Entertainment (“SSE”) has grown into a multi-faceted organization that includes the SAP Center, the NHL San Jose Sharks, the AHL San Jose Barracuda, the Tech CU Arena, three Sharks Ice facilities, and the non-profit Sharks Foundation. Additionally, we are growing our organization through expansion in the Bay Area and surrounding communities in Northern California.

We work and play in the Bay Area, and are deeply influenced by the technology, innovation, diversity, and commitment to excellence that surrounds us. Our culture is transforming to reflect those values, with an eye towards a pioneering, forward-thinking, and inclusive environment in sports and entertainment.

We live, work, and innovate by a set of Pioneering Principles:

T – Team success is more important than individual success

E – Exceptional experience is non-negotiable in everything we do

A – Appreciate others for their diversity and opinions

M – More risk leads to more rewards and expands our comfort zones

T – Trust that all teammates have the best intentions

E – Empower all teammates to make informed decisions

A – Always say what you really mean and do what you say

L – Lead by showing the respect to others you expect from them

We strive to unite people through a shared love of ice sports, entertainment, and our hometown. We are #TealTogether.

Our Commitment to Diversity, Inclusion & Belonging

Here at Team Teal, we recognize and celebrate that individuals come with a wealth of experience and talent well beyond any list of required skills and qualifications – in fact, we believe diversity of backgrounds and skills, combined with passion, are the most important keys to meaningful innovation and excellence. Therefore, we encourage people from all backgrounds to apply to our positions. Please let us know if you require accommodations during the interview process.

Equal Opportunity Employer

Sharks Sports and Entertainment is an equal opportunity employer. We accept our responsibility to make employment decisions without regard to race, religious creed, color, age, sex, sexual orientation, gender identity, gender expression, national origin, marital status, medical condition as defined by state law (genetic characteristics or cancer), physical or mental disability, military service or veterans’ status, pregnancy, childbirth and related medical conditions, genetic information, or any other classification protected by applicable federal, state, and local laws and ordinances.

Notice to Recruiters and Agencies

SSE recruits candidates directly, rather than through third-party recruiters or agencies. Under no circumstances will SSE pay a fee for candidates submitted or presented without a signed recruiting agreement in place between SSE and the recruiter or agency prior to the submittal; any submittal must be for requisition specifically and individually assigned in writing by SSE’s HR department. In the case of candidate(s) submitted or presented to SSE by a recruiter or agency without a signed agreement AND written assignment by SSE Human Resources, SSE explicitly reserves the right to pursue and hire those candidate(s) with no financial obligation to the recruiter or agency.

Job Tags

Hourly pay, Part time, Work experience placement, Work at office, Local area, Remote work, Shift work, Night shift, Afternoon shift,

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